The business world today relies heavily on the internet. The influence it wields on business success and visibility has been recognised and acknowledged by digital experts like Abhay Pandya. Traditional advertising has given way to the online medium and businesses and individuals have to imbibe the new trends in their work style to survive and flourish.
Abhay Pandya, a promising entrepreneur from Bhavnagar, Gujrat, completed his degree in Mechanical Engineering, and chose the path of being self-reliant by establishing his own business venture instead of taking up a regular job. Abhay Pandya had a tremendous passion and inclination for the digital world and social media and hence that became the obvious choice for his career.
Abhay Pandya is gifted with extraordinary skills for creating trendy and novel content. As a consultant, his clients encompass businesses, small scale brands and influencers. He offers his expertise through social media marketing, online advertising and digital campaigning. He formulates effective strategies and ensures the success of small businesses within a short period. As for his personal success on social media, he has created several extremely popular accounts on Instagram. Some of them are – ‘millionaire_lines’, ‘successcharge’, ‘6amhacks’, ‘successcode’, ‘trollscasm’, ‘istudentsfacts’ and ‘the. confused. Indian’. The principal reason for his success is attributed to the dynamic and innovative content created by him. His diversified content targets and engages all age groups. The content created by him covers memes, motivational and trending posts. He also includes educational and informative content. A unique aspect of his strategy is moment marketing.
It is this strong focus on content, with a close adherence to when and where to post that has seen small scale businesses zoom up the visibility and growth path with millions of followers under his able guidance and expertise.